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10 Steps to a Successful Open Home Studio

16/6/2014

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Painting (Creative Fire © Cherry Jeffs 2013) hung above sofa
Hanging in the lounge: Creative Fire © Cherry Jeffs, 2013
90 x 120cm Mixed-media on 9 masonite panels

I did my first open studio event many, many years ago in London in the sunny Brick Lane apartment where I lived and had my studio.

I showed work I'd done on my travels in India and Africa and my flatmate exhibited vintage photos with a complementary theme.
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But holding an open studio event when your studio is in your home is not without its challenges!

We held a large first night party distributing invitations far and wide, which resulted in really good attendance and a good number of pieces sold.

​The space was open for a few weeks after the opening during which time we sold more work.

But it was really difficult keeping the space clean, tidy and gallery-like during that whole period to say nothing of all the organisation beforehand.
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A great opportunity to sell your art

In order to maximise the benefits, and avoid the pitfalls, of this unique opportunity to show and sell your art, there are 10 important areas to focus on:
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  1. Get the word out
  2. Start with a splash
  3. Be credit-card ready
  4. Put your art everywhere
  5. Optimise peak visiting times
  6. Organise back-up
  7. Rein in your animals
  8. Show work in progress
  9. Keep your visitors coming back
  10. Follow up
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I had intended to do an open studio event in my home this June but, with great disappointment, I had to cancel it due to unexpected family circumstances. 

To cheer myself up, I'm giving you a FREE copy of my eBook guide to holding your own open home studio which gives you full explanations for all the points I've mentioned.
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Get the eBook: "10 Steps to a Successful Open Home Studio"

eBook cover
download

© Author: Cherry Jeffs



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